Jimmy Lifton, a musician/entrepreneur/producer/writer/director who, with his wife, Paulette Victor Lifton, founded Oracle Post, a well-regarded post-production company in Los Angeles, has been named April 2009’s GameChanger of the Month because of a move he made public on April 14, with the announcement that he’s going to build Unity Studios a new 104-acre film and TV production facility in Michigan.

Lifton deserves accolades for this move because it expresses the ‘Three E’s’ of Gamechanging–Emotion, Environment and Education–and also because until we put a lens on the Unity Studios scene, there was no such thing as a ‘Three E’s of GameChanging.’ So thank you, Jimmy, for that.

Here, minty fresh, are the Three E’s, as expressed by Jimmy Lifton: (more…)