A GameChanger sees every business scenario as an opportunity for improvisation, and improvisation as the key to a successful outcome for the scenario. The current Writers Guild of America (WGA) strike against the Alliance of Motion Picture and Television Producers (AMPTP) has gotten lots of media play — it’s a media story, after all. It has already been sliced, chopped and processed like fois gras in Ratatouille’s kitchen. But this, right here, is the only place where players in a business story like this one get graded on their ability to improvise. It’s still early in the scene, but let’s analyze it to this point in terms of some fundamentals…sort of like scoring Kristi Yamaguchi for her compulsories…

SUGGESTIONS FROM THE AUDIENCE

In business, a ‘Suggestion From the Audience’ consists of data from the marketplace. The big suggestion in this scene is clear: the audience is migrating from a couple of entertainment formats to many — or to one ubiquitous web-enabled metaverse, depending on how you look at it. Either way, it ain’t just about your TV and your motion pictures any more. Money is being made elsewhere, lots of it, and both sides are angling for their slice of the new pie. (more…)