Yesterday, our friend and business partner, Jonathan Franklin, the author of 33 Men, a beautifully-observed account of the Chilean Miners dramatic 2010 rescue, and I did a one-hour presentation for 40 people at Disney Animation.
Actually, Jonathan did the presentation. He told all the stories. I designed a game that engaged the audience with the material in a way that it would not have if Jonathan had used the standard format of ‘45 minute speech + 15 minute Q&A.’

Jonathan Franklin in conversation with Disney Animation
The game was called ‘15 Themes in 45 Minutes’. Here’s how it went:
I dumped images from the Chilean Miners’ rescue that we have permission to use (abt 90 of them) into Prezi.
Then I arranged the images by Theme. We settled on a number of themes, 15, that divided evenly into 60, because that would give structure to the hour. (10 would have worked just as well, or 12) The Themes were ideas like, ‘Extreme Conditions,’ ‘Top Drill,’ and ‘Flexible Vision’ which I know, from knowing him and reading his book, Jonathan can illuminate with great story after great story.
Then I added animation to the images, which is super easy to do on Prezi and showed some respect for the animators in the Disney audience. A presentation with no movement is an insult to animators.
So now we had three of the four elements of what we call the ‘ERGO’ structure for a game: Environment (Disney Animation Theater, Prezi); Roles (Storyteller, Audience, Prompter); and Objective (explore 15 themes). We still needed the ‘G’ in ERGO: Guidelines. I gave the game three:
1) Audience member can at any time request a description of an image (by calling “Caption”)
2) Audience member can, at any time ask a question (by calling “Question”)
3) Audience member can, at any time, request a new Theme (indicated by calling “Scene”)
For most audiences, I would have added another guideline or two, to encourage editing by everyone in the Audience, not just a few people, but because these were professional storytellers, there was no need to do this.
It was an excellent experience for all of us. The game took 55 minutes to play, which left 5 minutes for a few follow-up questions. Our time together had a much better flow, it was more of a conversation with the Audience, than if everyone had tried to save their question for a 15 min. Q&A at the end.
In exploring the 15 Themes, the conversation danced through subjects like President (of Chile) Pinera’s leadership strategy, NASA technology, the physics of hard rock drilling, Chilean culture, post-traumatic stress psychology, blow-up dolls, chocolate, tactical news leaking, the saving grace of humor, the fickle nature of celebrity and similar stories of people trapped underground or underwater (Ace in the Hole, Jessica McClure, the Soviet Sub, Kursk). The ideas for what to talk about belonged as much to the Audience as to Jonathan. And even though we were free to explore in all directions, we did it within the structure of the game. We never lost track of where we were because we always knew what Theme we were in.
I made a couple of adjustments to the game while we were playing it. Initially the role of Prompter (mine) was only to explain the game structure to the audience and click through the Prezi images. Once or twice, when I felt the editing by the audience was lagging relative to the time we had left, I’d call ‘Scene’ myself.
Jonathan, his wife, and their six daughters, are in Southern California for two weeks, courtesy of Oakley, who is returning the favor Jonathan did for them when (without any kind of quid pro quo) he got Oakley to design and donate the sunglasses for Los 33 to wear and protect their eyes from the severe reaction they’d have to daylight when they were freed from mine last October.
Five of the Franklin girls–Fancisca, Kimberly, Amy, Susan and Maciel–accompanied Jonathan to Disney. Afterward, the director, John Musker (”Little Mermaid,” “Aladdin,” “Princess and the Frog”), along with Howard Green, Stephanie Morse and Kelsi Taglang of Disney, treated us to lunch in the ABC commissary and a tour of the Disney Animation studio. John drew little sketches of characters from his films for each of the girls.
A good game was had by all.

Legendary Disney Animation director John Musker draws for the Franklin girls

One of the greatest gifts of my professional life has been