I know, huh.  A message doesn’t have to be profound to be effective, and nowhere is this more true than in your spam folder.  Spams are designed to work on the most visceral and immediate level of human communication.  They have maybe one second to get their idea across.  For this reason, it’s useful to study their communication strategies.

Like anyone participating in the Networked World, we get our share of spam at GameChangers.  Here are some stats on the last 99 pieces of spam we’ve filtered: (more…)