Archive for the ‘Casting’ Category
Thursday, October 2nd, 2008
I have not seen the film Flash of Genius, which opens tomorrow. I don’t have to see it to know that Greg Kinnear deserves a huge amount of respect for the professional path he has hacked through the Hollywood jungle. He could not have done it if he were not a GameChanger.
First of all, the guy is from Indiana, and anyone who makes it from Indiana to movie stardom has got to have a lot of game. James Dean. I rest my case.
Second, Kinnear was pegged by Hollywood early in his career as a talk show host and TV guy. Making any kind of career transition once the media companies have invested in your brand is next to impossible. There’s tremendous resistance, because a) the initial investment in your brand will have been wasted; b) like any brand, you have to be re-positioned in the marketplace, which will cost marketers even more money; and most importantly, c) you are making money, and so you’ll be questioned endlessly–especially by people on your own team–about the business wisdom of what you’re doing. (more…)
Tags: Abigail Breslin, Branding, Career Transition, Character, Flash of Genius, Greg Kinnear, Little Miss Sunshine, Role, Sabrina, You've Got Mail
Posted in Branding, Casting | No Comments »
Tuesday, September 30th, 2008
I can’t possibly grasp the nuances of the current crisis and the bailout bill. There is so much data, so many opinions, so many experts weighing in. The problem of credit derivatives unleashed into the global markets by mad mathematicians is so complex it will take legions of sane mathematicians years to unravel and set right.
So I look at it like this:
The crisis is an Elephant, and everyone wrestling with it–you, me, Hank Paulson and Barney Frank–is a Blind Man of Hindustan. How we describe it depends on which part of it we’re feeling. And no matter how we describe it, it doesn’t help us figure out what to do with the Elephant. It’s just a very large animal standing there while blind people disagree about it.
So six blind men of Hindustan
disputed loud and long,
Each in his own opinion
exceeding stiff and strong;
Though each was partly in the right,
they all were in the wrong! – John Godfrey Saxe
One of the benefits of improvisation in business is that it provides a lens, and a common language, through which we can see and learn from performance. This triangulates the problem and gives us common ground for solving it. Barney Frank sees the Wall Street problem from a Massachusetts legislator’s perspective. I see it from a small businessperson’s perspective. As a person the cameras are pointed at, Barney is probably feeling the tusk, so he describes the Elephant as being ‘like a spear.’ From my perspective, the Elephant ‘feels very like a wall’ between me and capital. If all we’re going to do is debate our differences, we’re never going to get anywhere.
But if Barney and I both speak improvisation…aha. We can find agreement in that language. Our disagreement about what the Elephant looks like is no longer important because now our dialogue can be about what to do with the Elephant!
Here’s an analysis of the ‘Bailout Scene’ seen through the lens of improvisation: (more…)
Tags: Barack Obama, Blind Men of Hindustan, Elephant, Hank Paulson, Improvisation, It's a Wonderful Life, Politics, The Exorcist, Wall Street Bailout
Posted in Casting, Initiations, Objectives, Scenes, Suggestions From the Audience | 3 Comments »
Monday, August 11th, 2008

A couple of months ago, Mitsubishi North America awarded its $185 yearly advertising account for strategy, creative and interactive to an agency called Traffic. This item would not necessarily be gamechanging news, except that Traffic is a start-up agency that did not exist before 2008. It was formed specifically for the purpose of winning the Mitsubishi account. (more…)
Tags: Casting, Cimarron Group, Game, GameChangers, John Powers, Mitsubishi, Pitch, Tom Cordner, Traffic, Virtual Agency
Posted in Casting, Entrepreneurship, Networked World | 7 Comments »
Friday, August 8th, 2008
Josh Greer is the co-founder and president of Real D, the leading 3D visual delivery system in the world. Greer is the epitome of an improvisational player in business, and Real D is proof that no successful improvisation happens solo. Greer had partners. For example…Real D owes its existence to Puff, the Magic Dragon. You know. Lived by the sea? Land of Hona-lee? That Puff. (more…)
Tags: 3D Motion Pictures, Dick Cook, GameChangers, Intelligence, Josh Greer, Lenny Lipton, Michael Lewis, Puff the Magic Dragon, Real D
Posted in Casting, Entrepreneurship, Focus, Games, Innovation, Listening | No Comments »
Monday, March 31st, 2008
YOU THOUGHT I JUMPED THE SHARK WHEN I DID MY ‘BIG MOUTH BILLY BASS’ THING ON LENO, DIDN’T YOU? WELL, I WAS JUST GETTING STARTED, BABY. THAT WAS THE MOVE THAT BROKE ME AWAY FROM YOUR OLD SCHOOL FISH LIKE YOUR CATFISH, YOUR CRAPPY AND YOUR MUSKY. I’LL ALWAYS BE GRATEFUL TO JAY FOR GIVING ME A SHOT. ‘BIG MOUTH BILLY’ WAS MY ‘MATERIAL GIRL’. ‘DON’T WORRY BE HAPPY’ WENT PLATINUM WHEN I COVERED IT AND GAVE BOBBIE McFERRIN A WHOLE NEW AUDIENCE. AFTER THAT PEOPLE BEGAN PAYING ATTENTION. (more…)
Tags: , Bass Fishing, Character, Entrepreneurship, GameChanger of the Month, Largemouth Bass, Marcdh 2008, Monolopy, Nintendo, Skeet Reese, Wii
Posted in Casting, Character, Entrepreneurship | 4 Comments »
Sunday, December 9th, 2007
The U. N. Conference on Climate Change being held in Bali from Dec 3-14 is part of a continuing campaign by the U.N. and a host of other participants to gain intergovernmental consensus on what will replace the Kyoto Protocol when it expires in 2012. Even if climate change isn’t high on your list of personal concerns, as a businessperson in the Networked World you ought to keep an eye on what happens in Bali because scenes initiated there will result in trillions of dollars changing hands over the next ten years, and you might want at least one of those hands to be yours.
The game in Bali is much too deep and distant for me to understand it in anything but the metaphorical sense.
So…
Here are some of the key players in Bali, and who will portray them in the TV mini-series, Big Bali Game, when it gets broadcast on FOX in 2012, timed to accompany the signing of the new climate agreement.
BAN KI-MOON.
Role: Secretary-General of the U.N.
Character: Formidable Technocrat.
Quote: “Difficult as this path may be, we have no choice. Our ultimate goal is a comprehensive agreement on climate change that all nations can embrace. We hope this Conference will yield a road map to a better future.” ”
Portrayed by: George Takai (more…)
Tags: Bali, Bank Ki-Moon, Bardem, Bob Balaban, Dwayne "The Rock" Johnson, George Takai, Gore, Hanks, Jose Socrates, Meryl Streep, Paula Dobriansky, Schwarzenegger, UN Conference on Climate Change, Yvo de Boer
Posted in Casting, Character | No Comments »
Wednesday, December 5th, 2007
Almost everyone remembers Highlights magazine, and how they remember is usually, “Oh, yeah, from the waiting room in the dentist’s office!” A little jolt of pleasure counterpointing the inevitable pain just a few beats down the road. You might have thought the brand was dormant. Perhaps even defunct. Well if that’s the case, your head is dormant and defunct. Highlights has always circulated (subscription only — no newsstand sales) far beyond the dentist’s office. Today it has has over two million subscribers and its parent company — corporate headquarters in Columbus, Ohio, editorial offices in Honesdale, Pennsylvania — is riding high. A little over a year ago, in October of 2006, the magazine, which was begun in 1946 by husband-and-wife educators and child development experts Dr. Garry Cleveland Myers and Caroline Myers, published its one billionth copy.
I have known the folks at Highlights for a long time. Kent Brown, grandson of the company’s founders and the magazine’s editor-in-chief, has been a friend for over 20 years and advised me on the publication of GameChangers. I’ve met several times over the years with Kent and the Highlights editorial team headed by Christine French Clark, usually about expanding the brand into video. There was always a lot of interest from my Hollywood associates — at Disney, then Paramount, then New Line and Viacom. At one point, I pitched a Goofus and Gallant movie with Haley Joel Osment playing both roles. We discussed doing The Timbertoes as an animated series, and Find the Hidden Pictures as a videogame. We explored the possibility of a Highlights direct-to-video series, which Viacom execs assured me they could sell like eggs on Easter.
Not a ton of business came of it, but the process was always fun and instructive for everyone involved. (more…)
Tags: Caroline Myers, Casting, Columbus, Dr. Garry Cleveland Myers, Editing, Education, Garry Myers III, Highlights for Children, Highlights Magazine, Honesdale, Kent Brown, Kent Johnson, Knowledge, Reading, Themes
Posted in Additions and Edits, Branding, Casting, Themes | No Comments »