In the networked world, the most successful brands and business strategies are those that adapt most readily to the realities of an ever-changing economic environment. The ability to improvise is essential.

GameChangers is a remarkable improvisation-based learning program that helps clients adapt and evolve. Whether you’re a multinational organization looking to re-define leadership, a brand looking to leverage new technologies, or a sales force in search of better numbers, we outfit you with the tools to get the job done.

GameChangers delivers value in seven areas of business performance:

SALES – By listening better, and making deeper, more meaningful connections with customers, you sell more. The sale becomes an organic outcome of an ongoing relationship.

LEADERSHIP – In the networked world, leadership is not imposed from the top, but arises from within. It is sensitive to context. It plays the role that best serves the scene. Learn to lead by making the best possible move at the best possible time.

COMMUNICATION – Gain the consistency, coherency and discipline to stay aligned and on-message in a million-channel marketplace. Turn your brand narrative from a one-way monologue into a two-way dialogue with your audience. Manage the crisis before the crisis manages you.

BRANDING – When your narrative gets distributed across networks, every employee can express and extend your brand to an unprecedented degree. This is both a challenge and an opportunity. We give you the tools to meet the challenges and act on the opportunities.

INNOVATION – Likely as not, the solutions and breakthroughs you seek are there to be discovered within your organization. All you need is a process for bringing them to light. GameChangers is that process.

TEAMWORK – Creating focus, finding agreement, understanding roles and sharing knowledge all lead to improved teamwork. Prepare, park your ego at the door, then collaborate to achieve your objectives.

EFFICIENCY – There are elements of performance to every business ‘scene,’ from a board meeting to a water cooler conversation. GameChangers helps clients establish objective criteria for evaluating and improving workplace performance. Getting more efficient does not always mean you have to work faster, more often it means working smarter.

Cyberhouse Rules

I speak occasionally to Steven Lisberger, who directed the landmark motion picture, TRON.  Naturally enough, the conversation usually comes around to cyberspace and how, as Steven puts it, “TRON came true.”  Lately, we’ve been talking a lot about the role of story and storytellers in the networked world.   Steven has a way of boiling things [...]

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"The concepts Mr. Bonifer shares in GameChangers are astounding." - Marty Newman, Pitney Bowes, Inc.

"GameChangers is a brillant guide, a golden tool, for anyone who wants a better grasp on how to stir up, spur on and manifest any and all business or personal goals and dreams..." - Johanna Belson, Medicines Global

"Bonifer knows that improvisation is the secret skill of today's world shaping visionaries. Divorced from ideology, free from the burdens of security seeking and the need to survive, these leaders are dancing with the fierce urgency of present moment, creating whatever their deeper nature guides them to create. And, on top of all that, they're having fun." - John Marshall Roberts, Author of Igniting Inspiration